Map the process
Agree your lead sources, team roles, pipeline stages and follow-up rules.
GOHIGHLEVEL FOR REAL ESTATE
Give your next lead
a better welcome.
We set up the CRM, follow-up and team handoffs.
You get on with the conversations.
US$1,500 setupNothing upfront. Pay when the work is done.
Follow a lead through the system ↗No monthly HomePage.Studio fee for this setup. Software and usage charges are separate.
Your real estate workspace
Alex asked about 24 Oak LaneAssigned to Jamie · Follow-up ready
HOMEPAGE.STUDIO / CRM SETUP01 — SEE HOW IT WORKS ↓
SOUND FAMILIAR?
THE EVERYDAY GAP“Did anyone
get back to them?”
A lead in your inbox is only the start. Someone still needs to own it, respond and remember what comes next.
THE USUAL CHASE
Website inquiry
Who is calling?
Did they reply?
THE SETUP WE BUILD
Inquiry received
Agent assigned
Follow-up in place
MEET ALEX / A SAMPLE BUYER
CLICK THROUGH THE JOURNEYHere is what happens
after “I’m interested.”
WEBSITE INQUIRY
“Can I view 24 Oak Lane?”
Alex’s message arrives with the property and lead source attached.
AM
Alex MorganStage: New inquiry
Alex24 Oak Lane
CRMJAMIEFOLLOW-UPNEXT ACTIONINCLUDED / 01
Custom CRM & pipelines
Know who needs
a call.
Open your pipeline and see where each buyer or seller stands. We set up the stages, fields and ownership around how your team works.
Alex MorganNew inquiry · Assigned to Jamie
Opportunities / Buyer pipeline
Separate buyer and seller pipelines keep different processes easy to follow.
INCLUDED / 02
Lead routing & team alerts
The lead comes in.
Jamie gets the details.
No more asking who picked it up. Your routing rules assign the inquiry, then send the agent the information they need to respond.
New buyer inquiry24 Oak Lane · Owner: Jamie
Automation / Internal notification
We agree who receives which leads before configuring the rules.
INCLUDED / 03
Follow-up & long-term nurture
Follow up, even on
your busiest day.
A new inquiry gets a relevant first response. We build the waits, reply checks and longer-term follow-up so your team is not starting from scratch each time.
Reply receivedNext step: agent follow-up
Automation / Buyer follow-up
Approved messages acknowledge what the person asked about.
INCLUDED / 04
AI conversation & qualification
Walk into the call
with some context.
Your AI assistant asks about needs and timing, using information you approve. When someone wants an agent, the conversation goes to your team.
Ready for JamieInterested in Oak Lane · Moving in 3 months
Conversations / Alex Morgan
The assistant identifies itself and asks about the property search.
INCLUDED / 05
Inbound & outbound AI calling
Give unanswered calls
somewhere to go.
We configure AI calling to handle inquiries, collect the useful details and pass the next action to your team. Outbound follow-up is set up for eligible, consented leads.
Callback requestedAlex Morgan · Ask Jamie to call
AI Agents / Voice AI
The agent uses your business instructions and identifies itself as AI.
INCLUDED / 06
Transaction management
Keep the deal moving
after the offer.
Give each transaction a place in GHL. We configure the stages, key dates and tasks so your team can see the next deadline and who is handling it.
Inspection is next24 Oak Lane · Task assigned to Jamie
Opportunities / Contract to close
A dedicated pipeline follows your contract-to-close process.
INCLUDED / 07
Existing website & ad integrations
Keep your lead sources.
Connect the follow-up.
Your existing website and agreed ad sources feed the same CRM. The inquiry arrives with its source and details, ready for assignment and follow-up.
Website inquiry receivedContact created · Source retained
Contacts / Source and activity
We check the connection method for each agreed lead source.
INCLUDED / 08
Lead tracking & reporting
See what needs
your attention.
We configure a shared view of lead sources and pipeline activity. Your team can review progress and decide where to focus next.
One team viewLead source · Stage · Next action
Dashboard / Real estate overview
See which connected sources are bringing inquiries into the CRM.
THE US$1,500 CORE SETUP
Eight parts.
One working process.
01Custom CRM & pipelines↗02Lead routing & team alerts↗03Follow-up & long-term nurture↗04AI conversation & qualification↗05Inbound & outbound AI calling↗06Transaction management↗07Existing website & ad integrations↗08Lead tracking & reporting↗
Connecting existing lead sources is included. New websites, landing pages and pre-built lead-capture funnels are not part of the core setup.
Go straight to the offer ↗THE CORE SETUP ENDS HERE
02 / OPTIONAL EXTRAS
Make it yours.
Add only what you need.
The next seven services are popular add-ons.
They are not included in the US$1,500 setup.
Optional servicesSeparate scopeSeparate price
Choose any extras you want. We agree the scope and price before starting.
Explore the add-ons ↓Skip to the US$1,500 offer ↗POPULAR ADD-ON / 01
Custom WordPress website & landing pages
A website that feeds
your CRM.
Optional WordPress website: Brand + SEO & AEO from US$500. Separate from the GoHighLevel setup.
Explore the separate website package ↗Not included in US$1,500. Priced separately.
WordPress website → GHL contact
Page design and content are scoped around your business.
POPULAR ADD-ON / 02
Agent attraction tools
Give interested agents
a proper follow-up.
Recruiting pages, funnels and nurture sequences help you keep track of agents considering your team, group or brokerage.
Not included in US$1,500. Priced separately.
Opportunities / Agent recruiting
A recruiting page gives interested agents a clear place to start.
POPULAR ADD-ON / 03
Custom appointment calendars
Let them choose
a time that works.
Add booking calendars for buyer consultations, listing appointments, strategy calls and open houses. Confirmations and reminders stay connected to the CRM.
Not included in US$1,500. Priced separately.
Calendars / Calendar view
Availability and timezone follow your agreed calendar rules.
POPULAR ADD-ON / 04
AI reputation management
Make the review request
part of the follow-up.
Set up review requests after closings, open house visits and other agreed milestones. Your team can review activity in GHL without remembering every request.
Not included in US$1,500. Priced separately.
Reputation / Overview
We agree when asking for a review makes sense.
POPULAR ADD-ON / 05
Blog Builder with AI
Get past
the blank page.
Draft and publish blog posts inside GHL with AI assistance. Your team checks the details and approves the content before it goes live.
Not included in US$1,500. Priced separately.
Sites / Blogs
Write about questions your buyers and sellers actually ask.
POPULAR ADD-ON / 06
Social media & content tools
Plan the posts.
Get back to your day.
Use GHL to prepare and schedule content for your connected social profiles. See what is going out without opening a different tool for every post.
Not included in US$1,500. Priced separately.
Marketing / Social Planner
Supported profiles and available post types are checked during setup.
POPULAR ADD-ON / 07
Neighborhood farming sequences
Stay in touch with
your neighborhood.
Build a local follow-up plan around market updates, just-listed and just-sold news, and community content for the areas you serve.
Not included in US$1,500. Priced separately.
Automation / Neighborhood nurture
Contact tags and agreed audience rules keep messages relevant.
HOW WE GET IT READY
We build it.
Then we put it through its paces.
Set it up
Configure the CRM and connect the services in the agreed scope.
Test the journey
Run sample inquiries through assignment, alerts, follow-up and handoff.
Walk you through it
Show your team where leads go and how to handle the next action.
You pay once the agreed setup is complete.
THE OFFER
Nothing upfront.
We do the work first.
US$1,500ONE-TIME CORE SETUP
01Nothing due upfront
02We complete the setup first
03You pay once the work is done
04No monthly HomePage.Studio fee for this setup. Software and usage charges are separate.
HighLevel subscriptions and applicable messaging, phone, AI and third-party usage costs are separate. Popular add-ons are scoped and priced separately.
LET’S START WITH YOUR LEADS
Where do they arrive?
What should happen next?
Tell us about your business. We will map the setup with you before the build begins.
Discuss my GoHighLevel setup ↗Full setup scope and costs ↗